Call For Papers

LVMH-SMU Asia Luxury Brand Research Initiative is a strategic partnership, between SMU and LVMH, aimed at producing and delivering independent and high-quality academic research on the luxury brand sector in the Asian market.  We are Inviting papers for our Biennial Conference on LVMH-SMU Luxury Research Conference at Singapore Management University.  Topics should address an extensive range of issues and challenges of the luxury sector relevant to (though not limited to) the Asian markets.  For the complete list of Biennial 2016 LVMH-SMU Top Luxury Research Priorities, please check the website : https://cme.smu.edu.sg/lvmh2018/topics.  There will be cash prizes for best papers :-

1^st Prize : USD $5000
2^nd Prize : USD $3000
3^rd Prize : USD $2000

Selected papers will be shortlisted for potential publication in a special section of Journal of Retailing.  Paper submission deadline is 1 February 2018 via online submission https://www.smu.edu.sg/submission2018. 

Authors will be notified by 23 February 2018.  Please submit your papers to https://www.smu.edu.sg/submission2018. 

For more information, please visit http://www.smu.edu.sg/lvmh2018/ download the Call for Papers PDF here.