TOC: J Pub Policy Mar
Introduction
Journal of Public Policy & Marketing, 36(1)
Assessing the Societal Impact of Research: The Relational Engagement Approach
–Julie L. Ozanne, Brennan Davis, Jeff B. Murray, Sonya Grier, Ahmed Benmecheddal, Hilary Downey, Akon E. Ekpo, Marion Garnier, Joel Hietanen, Marine Le Gall-Ely, Anastasia Seregina, Kevin D. Thomas, and Ekant Veer [Publisher] [Google Scholar]
The Wisdom of Some: Do We Always Need High Consensus to Shape Consumer Behavior?
–Michael R. Sciandra, Cait Lamberton, and Rebecca Walker Reczek [Publisher] [Google Scholar]
The Effectiveness of Warning Labels for Consumers: A Meta-Analytic Investigation into Their Underlying Process and Contingencies
–Mostafa Purmehdi, Renaud Legoux, François Carrillat, and Sylvain Senecal [Publisher] [Google Scholar]
The Impact of E-Cigarette Addiction Warnings and Health-Related Claims on Consumers’ Risk Beliefs and Use Intentions
–Christopher Berry, Scot Burton, and Elizabeth Howlett [Publisher] [Google Scholar]
Parental Restrictive Mediation and Children’s Violent Video Game Play: The Effectiveness of the Entertainment Software Rating Board (ESRB) Rating System
–Russell N. Laczniak, Les Carlson, Doug Walker, and E. Deanne Brocato [Publisher] [Google Scholar]
Information Sensitivity and Willingness to Provide Continua: A Comparative Privacy Study of the United States and Brazil
–Ereni Markos, George R. Milne, and James W. Peltier [Publisher] [Google Scholar]
The Stigma of Mental Illness: Using Segmentation for Social Change
–Marie A. Yeh, Robert D. Jewell, and Veronica L. Thomas [Publisher] [Google Scholar]
Understanding External and Cascading Benefits for HIV/AIDS Control in a Subsistence Marketplace: Insights from Indonesia
–Denni Arli and Jack Cadeaux [Publisher] [Google Scholar]
Activating Consumers for Better Service Coproduction Outcomes Through Eustress: The Interplay of Firm-Assigned Workload, Service Literacy, and Organizational Support
–Martin Mende, Maura L. Scott, Mary Jo Bitner, and Amy L. Ostrom [Publisher] [Google Scholar]
The Legitimation of a Sustainable Practice Through Dialectical Adaptation in the Marketplace
–Johanna F. Gollnhofer [Publisher] [Google Scholar]
Introduction to Policy Watch: Note on the Consumer Financial Protection Bureau
–Journal of Public Policy & Marketing, [Publisher] [Google Scholar]
Policy Watch: The Consumer Financial Protection Bureau’s Consumer Research: Mission Accomplished?
–Richard Horn [Publisher] [Google Scholar]
Policy Watch: Research Priorities on Disclosure at the Consumer Financial Protection Bureau
–Heidi Johnson and Jesse Leary [Publisher] [Google Scholar]