TOC: J Macromar


Journal of Macromarketing, 37(2)


Introduction to the Special Issue: A Macromarketing Perspective on Alternative Economies
Mario Campana, Andreas Chatzidakis, Mikko Laamanen [Publisher]

Growth and Its Discontents: Paving the Way for a More Productive Engagement with Alternative Economic Practices
Javier Lloveras, Lee Quinn [Publisher] [Google Scholar]

Complementing the Dominant Social Paradigm with Sustainability
Johanna F. Gollnhofer, , John W. Schouten, [Publisher] [Google Scholar]

When Exchange Logics Collide: Insights from Remote Indigenous Australia
Vinita Godinho, Srinivas Venugopal, Supriya Singh, Roslyn Russell [Publisher] [Google Scholar]

The Institutionalization of Alternative Economies: The Processes of Objectification in Time Banks
Eleni Papaoikonomou, Carmen Valor [Publisher] [Google Scholar]

Holy Mary Goes ’Round: Using Object Circulation to Promote Hybrid Value Regimes in Alternative Economies
Daiane Scaraboto, Bernardo Figueiredo [Publisher] [Google Scholar]

Rethinking Alternative Markets in the Context of Economic Crisis and Austerity in Greece
Ahmed Benmecheddal, Hélène Gorge, Nil Özçaglar-Toulouse [Publisher] [Google Scholar]

Well-being in Alternative Economies: The Role of Shared Commitments in the Context of a Spatially-Extended Alternative Food Network
Forrest Watson, Ahmet Ekici [Publisher] [Google Scholar]

Book Review

Postcapitalism – A Guide to Our Future
Alan Bradshaw [Publisher]