http://www.emeraldinsight.com/toc/ijbm/35/3

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Consumer-based virtual brand personality (CBVBP), customer satisfaction and brand loyalty in the online banking industry
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Do consumers subjectively perceive relationships in objectively defined relational, interimistic, and transactional exchange in financial services?
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Does willingness-to-pay for weather index-based insurance follow covariant shocks?
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Mediators of the relationship between service quality and customer loyalty
Charles Makanyeza and Lovemore Chikazhe

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