TOC: Intl J Tech Mar


International Journal of Technology Marketing, 12(1)

Key determinants for purchasing pirated software among students
Bikramjit Rishi and Abhishek Kumar Mehra

Will songs be written about autonomous cars? The implications of self-driving vehicle technology on consumer brand equity and relationships
Erik L. Olson

Analysing impression management strategies of Egyptian telecommunications companies on social media
Tarek A. El-Badawy and Rana Chahine

Mobile cloud computing: innovation and creativity perspectives
Vanessa Ratten

How to co-create local food products with consumers?
Maria Antikainen and Marketta Niemelä

Barriers and conditions of open operation: a customer perspective on value co-creation for integrated product-service solutions
David Rönnberg Sjödin, Vinit Parida, and John Lindström