TOC: J Mar Ed


Journal of Marketing Education, 38(3)

The Editor’s Corner
Donald R. Bacon [Publisher] [Google Scholar]

Knowledge Acquisition and Readiness Assurance Testing: The Connected Notes Intervention
Mark R. Young [Publisher] [Google Scholar]

The Use of Collaborative Midterm Student Evaluations to Provide Actionable Results
Ann Veeck, Kelley O?Reilly, Amy MacMillan, and Hongyan Yu [Publisher] [Google Scholar]

Sales Simulation Games: Student and Instructor Perceptions
Frederik Beuk [Publisher] [Google Scholar]

Sales Role-Plays and Mock Interviews: An Investigation of Student Performance in Sales Competitions
Sudha Mani, Prabakar Kothandaraman, Rajiv Kashyap, and Bahar Ashnai [Publisher] [Google Scholar]