Revisit: KSMS 2016


Korean Scholars of Marketing Science, Seoul, 12-13 Nov 2016; Deadline now 10 Oct

2016 KSMS International Conference

Extended Submission Deadline: October 10th, 2016

Theme: Reshaping Marketing and Management for the Global Future

Date: November 12th – 13th , 2016

Venue: Samsung Hall, Yonsei University, Seoul, Republic of Korea

Host: Center for Sustainable Culture & Service, Yosnei University


  • Korean Scholars of Marketing Science
  • Global Alliance of Marketing & Management Associations


  • Keio University
  • National Research Foundation of Korea
  • Korea Economy & Management Development Institute

Conference Chair: Charles R. Taylor (Villanova University)

Keynote Speaker: Naveen Donthu (Georgia State University), Editor-in-Chief of Journal of Business Research

  • 2016 ANZMAC-KSMS Joint Symposium
  • 2016 Keio University-GAMMA Joint Symposium
  • 2016 Sustainable Fashion and Social Learning Platform Symposium II
  • 2016 Global Fashion Market Equity Symposium for Traditional Market

Award Competitions:

  • 2016 KSMS Doctoral Dissertation Competition
  • 2016 Global Business Review Competition: Case and Research (for graduate and undergraduate students)

Invited Exhibition:

  • 2016 GAMMA Young Artist Competition

Tracks: 21 Tracks

More Information & Manuscript Guidelines: