Marketplace Icon Series
Introduction
Over 20 free articles from Consumption, Markets & Culture appropriate for teaching
The Marketplace Icon series at Consumption Markets & Culture has now published over 20 articles, brief papers that are ideal for teaching – all available free for a limited time. Recent topics include Douglas Holt on whiskey, Mark Tadajewski on focus groups, Giana Eckhardt and Adam Arvidsson on ad agencies, and Mehita Iqani and Jonathan Schroeder on selfies. Website is here:
http://explore.tandfonline.com/page/bes/gcmc-marketplace
[Note that this offer will likely end on 31 Dec 2016 – ch]