The Emerging Market Conference Board announces the 2017 Annual Conference

Date:  January 5th – 7th, 2017

Venue: IIM Lucknow Noida Campus, Delhi NCR, India

Extended Last Date for Abstract Submission: 30th of September 2016

CONFERENCE CO- CHAIRS

Prof Naresh Malhotra   – EMCB Chair & Chair Apex Board – CMEE

Prof Satyabhusan Dash – Chairperson, CMEE

Conference Announcement and Call for Submissions

Conference website: http://iimlcmee.org/emcbconference2017/ 

Click here for the Conference Brochure.

The 2017 Annual Conference of the Emerging Markets Conference Board (EMCB) is hosted by the Centre for Marketing in Emerging Economies, IIM Lucknow Noida campus.

The theme of this year’s Conference is ‘Reaching Consumers in Emerging Markets’. The 2017 Annual Conference of EMCB provides a platform for sharing insights and findings on marketing in emerging economies. Faculty, doctoral students, policy makers, managers, and others are welcome to attend. The special plenary sessions will be delivered by speakers of international repute.

Research papers can be submitted to one of the 14 tracks in the Conference.

PUBLICATION OPPORTUNITY

Only the extended abstracts of the submitted papers will be published in the Conference Proceedings (with an ISBN number). The following top-tier journals have confirmed that participants may submit their manuscripts directly to the journals (through their respective websites) for consideration for possible publication. All submitted manuscripts will go through the regular review processes set by the journals:

Journal of Retailing (published by Elsevier)

Journal of International Marketing (published by AMA)

Journal of Public Policy and Marketing (published by AMA)

International Journal of Research in Marketing (Official Journal of the European Marketing Academy)

European Journal of Marketing (Emerald Publication)

International Journal of Market Research (A WARC publication)

Journal of Consumer Marketing (Emerald Journal)

Qualitative Market Research: An International Journal (Emerald Journal)

Journal of Food Products Marketing (Tayler Francis Journal)

Journal of Indian Business Research  (Emerald Journal)

A pre-conference workshop on ‘Case Study Writing & Development’ will precede the conference and will be held on 5 January 2017 with eight special plenary sessions by eminent speakers from across the globe. In addition to the stimulating intellectual and social opportunities, delegates will have a chance to experience the myriad expressions of Indian heritage and traditions which are more than 4500 years old.

If you wish to see the PAST conference highlights, please click here 

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