Omnichannel Business


Opportunities and Challenges, Special issue of Decision Support Systems; Deadline 31 Dec 2016

Call For Paper: Omnichannel Business: Opportunities and Challenges

Special Issue in Decision Support Systems

The purpose of this special issue in Decision Support Systems is to initiate discourse on the latest development in omnichannel business by embracing both retrospective and progressive views of how omnichannel businesses have evolved or would transform in the future. The special issue is open to all methodological approaches (e.g., analytical modeling, experiments, surveys and case studies), but models and/or new techniques must be rigorously validated. We especially welcome submissions that identify and address knowledge gaps in the following areas: (1) challenges and opportunities associated with omnichannel business; (2) emerging business models anchored on distinct modes of value creation and capturing made possible through integration of online and offline channels, and/or; (3) the role and impact of emerging technologies in realizing omnichannel businesses. Submissions on other topics relating to omnichannel business are also welcome. Researchers with ideas for topics related to this special issue on omnichannel businesses are strongly encouraged to consult with the editors via email before submitting their papers.

Topics of interest:

Potential topics of interest to this special issue include but are not limited to:

  • Omnichannel business models and managerial strategies
  • Value creation and capturing in omnichannel businesses
  • Effects of technological innovations (e.g., social media, mobile devices, context-aware computing applications, in-store digital solutions and wearable technologies) on omnichannel businesses
  • Omnichannel retailing and consumer behavior
  • Supply-chain redesign and hybrid logistics in omnichannel businesses
  • Data and analytics in omnichannel businesses
  • Policy, governance, security and privacy issues related to omnichannel businesses

Important Dates

  • Submissions open: June 1st, 2016
  • Deadline submission of paper: December 31st, 2016
  • Initial decision and author notification: April 15th, 2017
  • Final decision of acceptance: September 30th, 2017

More information about the Special Issue can be found here:

Guest Editors

Christy M.K. Cheung (Primary Contact)
Hong Kong Baptist University

Yang Chen
Southwestern University of Finance and Economics

Chee-Wee Tan
Copenhagen Business School