New AEs at JSM


The Journal of Services Marketing adds Joe Cronin, Raechel Johns and Ramendra Thakur as Associate Editors

JSM Announces Three New Associate Editors

After receiving a large number of expressions of interest, we are pleased to announce the addition of three new associate editors to the team; two with expertise in the social media/mobile phone/e-services field. The need for more associate editors stems from the increasing number of submissions to the journal (in 2015 this was over 400).

  • Professor J. Joseph Cronin, John R. Kerr Eminent Scholar Chair in Marketing and Service Innovation Department of Marketing Florida State University
  • Associate Professor Raechel Johns, Head of School of Management, University of Canberra
  • Associate Professor Ramendra Thakur, The Lafayette Coca-Cola Professor of Marketing, University of Louisiana

JSM is the pioneer services journal and celebrates its 30th anniversary this year. To mark this occasion, we have gone “Back to the Future” and invited a number of seminal authors from the early years of the journal to revisit their work and write retrospectives. Visit the journal to take a look

We are seeking fresh ideas in the field of services marketing and encourage you all to consider sending us your work. Be part of a 30 year legacy and make your mark in the service world.