TOC: J Global Mar
Introduction
Journal of Global Marketing, 29(1)
International and Interdisciplinary Perspectives in Cross-national and Cross-regional Research
–Ajay K. Manrai [Publisher] [Google Scholar]
Original Articles
Regional Competition in the International Market for Services: A Shift-Share Analysis
–Philemon Oyewole BSc, MBA, MPhil, PhD [Publisher] [Google Scholar]
The Effects of Accent, Differentiation, and Stigmatization on Spokesperson Credibility in Radio Advertising
–Eva Reinares-Lara, Josefa D. Martín-Santana & Clara Muela-Molina [Publisher] [Google Scholar]
Is the Economic Crisis Changing Marketing Strategies? Evidence from the Food Industry
–Cristina Calvo-Porral, John Leighton Stanton & Jean-Pierre Lévy-Mangin [Publisher] [Google Scholar]
Consumer Shopping Styles and Online Shopping: An Empirical Study of Indian Consumers
–Arpita Khare [Publisher] [Google Scholar]