TOC: J Strat Mar


Journal of Strategic Marketing, 23(7)

Nigel Piercy & Carolyn Strong [Publisher]

Entrepreneurial business development through building tribes
Markus Holzweber, Jan Mattsson & Craig Standing [Publisher] [Google Scholar]

Application of TOC-based framework to improve market orientation in a non-profit organization
Mahesh C. Gupta, Jr Stewart Bridgman & Gurjeet Kaur Sahi [Publisher] [Google Scholar]

An evaluation of the role of green marketing and a firm’s internal practices for environmental sustainability
Clare D’Souza, Mehdi Taghian, Gillian Sullivan-Mort & Andrew Gilmore [Publisher] [Google Scholar]

Opportunity recognition by growing SMEs: a managerial or entrepreneurial function?
Bev Hulbert, Audrey Gilmore & David Carson [Publisher] [Google Scholar]

Long term evolution mobile services and intention to adopt: a Malaysian perspective
Philip James Kitchen, Roy Martin & Norbani Che-Ha [Publisher] [Google Scholar]