http://link.springer.com/journal/12208/12/3

Application of Service Dominant Logic to the medical device industry
–Robert A. Wells, Martina G. Gallarza, Luisa Andreu & Remedios Calero

Expressive and instrumental motivations explaining youth participation in non-profit voluntary associations: an application in Spain
–José-Luis Vázquez, Ana Lanero, Pablo Gutiérrez & María-Purificación García

How to increase blood donation by social marketing
–Asunción Beerli-Palacio & Josefa D. Martín-Santana

Museums and social media: the case of the Museum of Natural History of Florence
–Luciana Lazzeretti, Andrea Sartori & Niccolò Innocenti

Actions taken by public authorities for the equality of women: the first years of the United Nations
–Pilar Giménez Armentia, Carmen de la Calle Maldonado & Laura Nuño Gómez

Authenticity of ethnic tourism (based on the example of the congregation of the Karakachans in Bulgaria)
–Blaga Stoykova

 

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