TOC: Service Ind J

Introduction

Service Industries Journal, 35(11/12)

Social media’s contribution to customer satisfaction with services
Mary Beth Pinto [Publisher] [Google Scholar]

Extending customer relationship management into a social context
Sarah Diffley & Patrick McCole [Publisher] [Google Scholar]

The value of social presence in mobile communications
Ji Hee Song & Candice R. Hollenbeck [Publisher] [Google Scholar]

Customer e-complaining behaviours using social media
M. S. Balaji, Subhash Jha & Marla B. Royne [Publisher] [Google Scholar]

Marketing technology for adoption by small business
Philip Alford & Stephen John Page [Publisher] [Google Scholar]

Exploring interactive communication using social media
Chrystal B. Zhang & Yi Hsin Lin [Publisher] [Google Scholar]