The Future of Marketing
Introduction
Michael R. Hyman and Alena Kostyk and recruiting marketing scholars for a Delphi panel and related scholarly activities
INVITATION TO PARTICIPATE IN A DELPHI PANEL ABOUT THE FUTURE AND MARKETING
Greetings,
To explore the future of marketing under alternative socio-economic and technology scenarios, we are recruiting an online panel of interested marketing scholars and practitioners. This Delphi panel, scheduled to begin in August 2015, will engage in a structured dialogue about possible futures for business environments in general and marketing in particular.
Initially, panelists will participate in Delphi-style interviewing. Based on the quality of responses, a subset of panelists subsequently will be invited to submit a related manuscript either to a ‘special issue’ and/or edited readings book introduced by a summary of Delphi panel results. Regardless, all panelists will be acknowledged in any summary article or chapter.
If you are interested in becoming a panelist and possible contributor to a ‘special issue’ or edited readings book, please contact the research team by email (see email address below). To help us understand panelists and possible ’special issue’/book contributors better, please attach your CV to that email.
Thank you in advance for your consideration.
Research team:
Michael R. Hyman, Distinguished Achievement Professor, Marketing Department, New Mexico State University
Alena Kostyk, doctoral student, Marketing Department, New Mexico State University
Email: Kostyk@nmsu.edu