TOC: Mar Ed Rev


Marketing Education Review, 25(2)

From the Editor
Brian Vander Schee [Publisher]

Are Face-to-Face Classes More Effective Than Online Classes? An Empirical Examination
Gopala Ganesh, Audhesh Paswan & Qin Sun [Publisher] [Google Scholar]

The Effects of Instructor Service Performance, Immediacy, and Trust on Student–Faculty Out-of-Class Communication
William T. Faranda [Publisher] [Google Scholar]

Using a Service Audit Project for Improving Student Learning in a Service-Marketing Course
Tracy Gonzalez-Padron & Jeffery M. Ferguson [Publisher] [Google Scholar]

Who Wants to Be an E-tailpreneur? Experiences from an Electronic Retailing Course
Archana Kumar, Avinandan Mukherjee & John McGinnis [Publisher] [Google Scholar]

A CIT Investigation of Disruptive Faculty Behaviors: The Students’ Perspective
K. Douglas Hoffman & Seung Hwan (Mark) Lee [Publisher] [Google Scholar]

Investigating Teaching Leadership in the Capstone Marketing Course
Tina M. Facca-Miess [Publisher] [Google Scholar]

Understanding the History of Marketing Education to Improve Classroom Instruction
O. C. Ferrell, Joe F. Hair Jr., Greg W. Marshall & Robert D. Tamilia [Publisher] [Google Scholar]