Revisit: Consumer Brand Relationships
Introduction
4th International Consumer Brand Relationships Conference, Porto, Portugal, 21-23 May 2015; Early bird deadline 1 Feb
Register prior 1. February 2015 to get a €100 discount of the registration fee for the 4th International Consumer Brand Relationships Conference, May 21-23 2015 in Porto, Portugal.
The conference highlights are:
- Key Speakers
- Chris Melone, author of the book ‘the human brand’ (http://thehumanbrand.com)
- Aaron Ahuiva, Professor at the University of Michigan-Dearborn, known for his ground breaking research on Brand Love (http://brandlovecentral.com)
- Best papers published in Journal of Product and Brand Management
- Up to € 1,000 travel stipend for Ph.D. Students given out (deadline passed)
- € 500 best paper awards
- Meet the editor session
- Visit Porto winery
- Welcome reception
- Gala Dinner
- Breakfast, lunches and dinner provided
- Inauguration Party for the “Consumer Brand Relationship Association”, special event. More information soon.
Register here:
http://fetscherin.wix.com/cbrconference
and click on ‘registration’