TOC: Bus Horizons
Introduction
Business Horizons, 58(1)
Creativity: What do you want and where do you want it?
–Marc J. Dollinger [Publisher] [Google Scholar]
Flawed by design: Why Penn State’s recent governance reforms won’t work and what should be done instead
–David J. Ketchen, Charles C. Snow, Alice W. Pope [Publisher] [Google Scholar]
That’s not fair! Clarifying copyright and trademark fair use for business managers
–Eve J. Brown, Paul F. Nagy [Publisher] [Google Scholar]
Checkmate: Using political skill to recognize and capitalize on opportunities in the ‘game’ of organizational life
–Charn P. McAllister, B. Parker Ellen, Pamela L. Perrewé, Gerald R. Ferris, Daniel J. Hirsch [Publisher] [Google Scholar]
Will social media kill branding?
–Chiranjeev Kohli, Rajneesh Suri, Anuj Kapoor [Publisher] [Google Scholar]
Social media and related technology: Drivers of change in managing the contemporary sales force
–William C. Moncrief, Greg W. Marshall, John M. Rudd [Publisher] [Google Scholar]
Digital innovation strategy: A framework for diagnosing and improving digital product and service innovation
–Daniel Nylén, Jonny Holmström [Publisher] [Google Scholar]
Corporate responses to online music piracy: Strategic lessons for the challenge of additive manufacturing
–Mathew Appleyard [Publisher] [Google Scholar]
How to work a crowd: Developing crowd capital through crowdsourcing
–John Prpic, Prashant P. Shukla, Jan H. Kietzmann, Ian P. McCarthy [Publisher] [Google Scholar]
How to compete effectively against low-cost competitors
–Barry Berman [Publisher] [Google Scholar]
Rethinking customer relationships
–Lance A. Bettencourt, Christopher P. Blocker, Mark B. Houston, Daniel J. Flint [Publisher] [Google Scholar]
Strategic sustainability: Creating business value with life cycle analysis
–Holger Buxel, Gökçe Esenduran, Scott Griffin [Publisher] [Google Scholar]
Purchasing: Can we bridge the gap between strategy and daily reality?
–Desirée Knoppen, María J. Sáenz [Publisher] [Google Scholar]