Customer Insights 2015

Introduction

10th Annual Customer Insights Conference, New Haven, 8-9 May 2015; Deadline 31 Jan

The Yale Center for Customer Insights will hold its 10th annual Customer Insights Conference on May 8 & 9, 2015 at the Yale School of Management’s new campus in New Haven, Connecticut. The conference will begin with a reception on Thursday evening, May 7th, and will end midday on Saturday, May 9th. In addition to academic speakers, the program will include leading practitioners in marketing, insights, innovation and design across various industries.

Abstracts are invited on research pertaining to:

  • Innovations in product design or services
  • Customer experience and branding
  • Digital / Mobile marketing
  • Social media
  • Customer analytics

Call for papers web page: http://som.yale.edu/center-for-customer-insights/call-papers

Conference website: http://som.yale.edu/faculty-research/our-centers-initiatives/center-customer-insights/event/2015/05/2015-yale-customer-insights-conference