TOC: J Con Res


Journal of Consumer Research, 41(4)

Branding Disaster: Reestablishing Trust through the Ideological Containment of Systemic Risk Anxieties
Ashlee Humphreys and Craig J. Thompson [Publisher] [Google Scholar]

Outsourcing Parenthood? How Families Manage Care Assemblages Using Paid Commercial Services
Amber M. Epp and Sunaina R. Velagaleti [Publisher] [Google Scholar]

How Nonconsumption Shapes Desire
Xianchi Dai and Ayelet Fishbach [Publisher] [Google Scholar]

The Offer Framing Effect: Choosing Single versus Bundled Offerings Affects Variety Seeking
Mauricio Mittelman, Eduardo B. Andrade, Amitava Chattopadhyay, and C. Miguel Brendl [Publisher] [Google Scholar]

Consuming Experiential Categories
Anuj K. Shah and Adam L. Alter [Publisher] [Google Scholar]

Fooled by Heteroscedastic Randomness: Local Consistency Breeds Extremity in Price-Based Quality Inferences
Bart de Langhe, Stijn M. J. van Osselaer, Stefano Puntoni, and Ann L. McGill [Publisher] [Google Scholar]

Marketplace Sentiments
Ahir Gopaldas [Publisher] [Google Scholar]

Monochrome Forests and Colorful Trees: The Effect of Black-and-White versus Color Imagery on Construal Level
Hyojin Lee, Xiaoyan Deng, H. Rao Unnava, and Kentaro Fujita [Publisher] [Google Scholar]

The Effects of Country-Related Affect on Product Evaluations
Cathy Yi Chen, Pragya Mathur, and Durairaj Maheswaran [Publisher] [Google Scholar]

Emotions Shape Decisions through Construal Level: The Case of Guilt and Shame
DaHee Han, Adam Duhachek, and Nidhi Agrawal [Publisher] [Google Scholar]

Lucky Loyalty: The Effect of Consumer Effort on Predictions of Randomly Determined Marketing Outcomes
Rebecca Walker Reczek, Kelly L. Haws, and Christopher A. Summers [Publisher] [Google Scholar]

The Effects of Heightened Physiological Needs on Perception of Psychological Connectedness
Xiuping Li and Meng Zhang [Publisher] [Google Scholar]

Forced to Be Bad: The Positive Impact of Low-Autonomy Vice Consumption on Consumer Vitality
Fangyuan Chen and Jaideep Sengupta [Publisher] [Google Scholar]

The Role of Arousal in Congruity-Based Product Evaluation
Theodore J. Noseworthy, Fabrizio Di Muro, and Kyle B. Murray [Publisher] [Google Scholar]

The Presenter’s Paradox Revisited: An Evaluation Mode Account
Tobias Krüger, André Mata, and Max Ihmels [Publisher] [Google Scholar]

Optimal Visualization Aids and Temporal Framing for New Products
Min Zhao, Darren W. Dahl, and Steve Hoeffler [Publisher] [Google Scholar]