SIJ Articles
Introduction
The Service Industries Journal is offering free access to a set of six articles
Dear Colleague:
The Service Industries Journal mission is to publish "research that contributes to the development of theory and resulting best practices in services, including management, human resources, operations, marketing, entrepreneurship, innovation, finance, internet-related, and interdisciplinary approaches. Contributions are welcomed from around the globe and those that offer socially responsible viewpoints are particularly encouraged."
The following articles, published in late 2014, have been made free for you to read online until the end of January 2015:
- Recovering service failure through resource integration by Yingzi Xu, Bård Tronvoll & Bo Edvardsson
- Customer demotion in hierarchical loyalty programs by Geert van Berlo, Josée Bloemer & Vera Blazevic
- Non-targeted customers in individualistic versus collectivistic cultures by Bang Nguyen, Junsong Chen, Cheng-Hao Steve Chen & Xiaoyu (Allen) Yu
- Improving customer website involvement through experiential marketing by Saeed Shobeiri, Ebrahim Mazaheri & Michel Laroche
- Core service versus relational benefits: what matters most? by Sergios Dimitriadis & Christos Koritos
- Impact of job fit and involvement on satisfaction and turnover by Ceyda Maden
Visit the following website to read the articles online for free:
http://explore.tandfonline.com/page/bes/fsij-free-access