Summer AMA 2015


AMA Summer Marketing Educators' Conference, Chicago, 14-16 Aug 2015, Chairs Michael Ahearne and Douglas E. Hughes; Deadline 31 Jan

Submissions to the 2015 AMA Summer Marketing Educators’ Conference are currently being accepted at

The theme of the 2015 AMA Summer Marketing Educators’ Conference is “Improving Business Practice Through Marketing Insight.” With 17 distinct tracks, Summer AMA covers a broad range of marketing topics and encourages educators to interact with scholars from across the discipline. Submissions are welcome in the form of competitive papers, special sessions, panels, and posters. In addition, those interested in offering their time and expertise as reviewers are strongly encouraged to volunteer by signing up at

The Summer Marketing Educators’ Conference is the AMA’s largest academic conference and held in conjunction with AMA’s annual Academic Placement. The host city, Chicago, offers easy access with convenient flights from across the United States and world via two international airports and convenient transportation network. More information on the conference is available at

Co-chairs for the conference are Michael Ahearne, University of Houston and Douglas E. Hughes, Michigan State University. Inquiries related to the conference may be sent via email to

The call for papers along with track descriptions and chair bios can be found at:

Conference submission site is available at: