2014 Global Business Review Competition: Case and Research

 

Theme: Dynamic Marketing and Management in Global Business Environment

Host: Global Alliance of Marketing & Management Association

Partners: Korean Scholars of Marketing Science

         Center for Sustainable Culture and Service, Yonsei University

         Korea Economy & Development Institute

2014 Global Business Review Competition Committee Chair:

Prof. Sangdo Oh, Ulsan National Institute of Science and Technology (UNIST)

Global Alliance of Marketing & Management Association (GAMMA), Korean Scholars of Marketing Science (KSMS), Center for Sustainable Culture and Service, Yonsei University, and Korea Economy & Development Institute (KEMDI) proudly announce that 2014 Global Business Review Competition is open to graduate and undergraduate students (except doctoral students) who are interested in studying business practices and theories.

Objective: Making a significant contribution to the advancement of business practice and theory

Topics for competition: Marketing strategies for 1) and 2) are required to be submitted.

1)     Case study on business practice(s)

2)     Academic research on business practice or theory

Submission: MS Power Point format, less than 20 pages excluding title and contents

Award Money and Airplane Ticket:

Award	Award Money + Airplane Ticket	Number of Team(s)
Premier Award	US$ 1.000 + One round trip airplane ticket to Korea (economy class)	1
Excellent Award	US$ 500 + One round trip airplane ticket to Korea (economy class)	1
Honorable Mention	US$ 300 + One round trip airplane ticket to Korea (economy class)	1

 

Time Table:

1)     Submission Deadline: Nov. 1^st,

2)     Announcement of the 1^st Screening: Nov. 8^th, 2014

3)     Final presentation and Award Ceremony: At Yonsei University Nov. 22^nd, 2014

Qualifications:

1)     Undergraduate and graduate student(s), excluding doctoral student(s), in 4 year college or university in the world

2)     A team should consist of 4 members at maximum from any major

3)     Recommendation signed by his/her or their advising professor is required.

Evaluation Criteria: Expertise, Evidence, and Original Point of View

Legal Matters:

1)     GAMMA holds copy rights of submitted materials.

2)     Award will be cancelled if the winner is found to practice plagiarism.

How to Apply:

1)     Application Materials: http://www.kams.org/maine.html

2)     Submit your application materials to the central office of GAMMA:

stride@changwon.ac.kr

 

2014 GBRC Committee Chair: Prof. Sangdo Oh, School of Technology Management, Ulsan National Institute of Science and Technology, UNIST-gil 50 (100 Banyeon-ri), Eonyang-eup, Ulju-gun, Ulsan Metropolitan City, Republic of Korea, sangoh@unist.ac.kr, Tel: +82-52-217-3134, 
Fax: +82-52-217-3101.

 

More Information:

Central Office, Global Alliance of Marketing & Management Associations

Tel: +82 (0)2 2123 8361; e-mail: stride@changwon.ac.kr

Global Alliance of Marketing & Management Associations; Korean Scholars of Marketing Science

Global Marketing Conference; http://www.cs2green.org/

Journal of Global Scholars of Marketing Science; Journal of Global Fashion Marketing  

 

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