Marketing Services Globally: A Fourfold Typology
–Ram Kesavan, Oswald Mascarenhas, Michael Bernacchi & Eric Panitz [Publisher] [Google Scholar]

The Role of Friendship in Relationship Marketing, Investigated in the Retail Service Industries
–Jinwoo Ahn, Jungwon Ock, Henry Greene & Taeseok Rho [Publisher] [Google Scholar]

The Effect of Private Brands on Leveraging Service Quality and Satisfaction
–Ram Herstein, Shaked Gilboa & Eyal Gamliel [Publisher] [Google Scholar]

Brand Orientation and Service Quality in Online and Offline Environments: Empirical Examination in Higher Education
–Riza Casidy [Publisher] [Google Scholar]

Technology-Based Self-Service and Its Impact on Customer Productivity
–Taehee Kim, Min Cheol Kim, Geewoon Moon & Kyungro Chang [Publisher] [Google Scholar]

E-Satisfaction: A Moroccan Replication and Extension
–Catherine Bachleda & Yassine Selmouni [Publisher] [Google Scholar]