TOC: Asia Pac J Mar Logistics

Introduction

Asia Pacific Journal of Marketing and Logistics, 26(3)

The performance implications of perceptual differences of dependence in marketing channels: The mediating role of trust
Zhilin Yang, Fang Jia, Shaohan Cai [Publisher] [Google Scholar]

Franchise system investment disclosure: signaling value to prospective franchisees
Owen Wright, Hume Winzar [Publisher] [Google Scholar]

Export performance: multiple predictors and multiple measures approach
Eldrede Tinashe Kahiya, David L. Dean [Publisher] [Google Scholar]

Consumer susceptibility to credit card misuse and indebtedness
Sandra Awanis, Charles Chi Cui [Publisher] [Google Scholar]

Psychological and behavioural drivers of male fashion leadership
Mehmet Haluk Koksal [Publisher] [Google Scholar]

The Chinese wine market: a market segmentation study
Hong Bo Liu, Breda McCarthy, Tingzhen Chen, Shu Guo, Xuguang Song [Publisher] [Google Scholar]

The interaction effect on customer purchase intention in e-commerce: A comparison between substitute and complement
Yung-Shen Yen [Publisher] [Google Scholar]

Influences of the spokes-character on brand equity antecedents
En-Chi Chang [Publisher] [Google Scholar]