Revisit: Direct/Interactive Marketing


Direct/Interactive Marketing Research Summit, San Diego, 25-26 Oct 2014; Deadline now 9 Jun

Research Summit Extended Submission Deadline: June 9

Case Writers’ Workshop Deadline Remains June 1

We are pleased to inform you that the submission deadline for papers, abstracts, PhD student poster sessions and special topic/roundtable proposals to the Direct/Interactive Marketing Research Summit has been extended to June 9, 2014. This extension provides potential participants with a further opportunity to submit their work for presentation. Visit

for details.

The deadline for case submissions (with teaching notes) to the Jacobs & Clevenger Case Writers’ Workshop co-sponsored by Jacobs & Clevenger, CADMEF (Chicago Association of Direct Marketing Educational Foundation), and Marketing EDGE remains June 1. Should you require an extension, contact Workshop Co-Director Susan K. Jones, Ferris State University (contact information below). Visit for details.

The Summit will be held in San Diego, CA the weekend of October 25-26, 2014 at the San Diego Convention Center. Full-time academics and PhD students who wish to extend their stay will receive a complimentary pass to attend the DMA2014 Annual Conference & Exhibition, a global practitioner conference for data-driven marketers. For further information, visit For general questions about the Research Summit, contact Jeff Nesler at

Conference Co-Chairs

Jacobs & Clevenger Case Writers’ Workshop Co-Directors