Marketing Trends 2015


14th International Marketing Trends Conference, Paris, 23-24 Jan 2015; Deadline 3 Jun

Dear Colleague,

We are pleased to invite you to submit an abstract for the 14th International Marketing Trends Conference which will take place in Paris (France) from on January 23-24 2015.

The conferences deadlines are the following:

  • June 3rd 2014: Abstracts submission on the conference website.
  • June 30th 2014: Abstract acceptance by the Scientific Committee.
  • September 9th 2014: Papers submission (full paper) on the conference websit.
  • October 21st 2014: Paper acceptance and readers comments back to the authors.
  • November 25th 2014: Final papers and registration on the conference website.
  • January 23th– 24th 2015: 14th International Marketing Trends Conference, in Paris.

The abstracts should be submitted via the conference website They can be written in your native language and in English or in English only. In both cases the abstract should include a short presentation of the methodology and the expected key findings of your paper, as well the name of the authors and co-authors and 5 key words. For each language the length of the abstract should not exceed 1 page. On top of English, the abstracts can be written in French, German, Italian, Portuguese, Spanish, Arabic, Chinese, Russian and Turkish.

The full papers will be expected to be sent in September and be approx. 20,000-30,000 signs (10-15 pages) long. They will go through a peer review process, which will be ensured by the Conference Scientific Committee.

Please note that the International Marketing Trends Conference proceedings all have an ISBN number and are indexed by the Google Scholar database and that a selection of the best conference papers of your country will be considered to be published in the Journal of Marketing Trends which is indexed by the EBSCO database.

Should you need any additional information, please do not hesitate to visit our website: or get in touch with us.

Best regards,


Prof. Dr. Jean-Claude ANDREANI
ESCP Europe
79, av de la République
75011 Paris (France)
Tel : +