TOC: J Fashion Mar Man


Journal of Fashion Marketing and Management, 18(2)

Am I worth it? Gifting myself with luxury
Hannele Kauppinen-Räisänen, Åke Finne, Johanna Gummerus, Anu Helkkula, Catharina von Koskull, Christian Kowalkowski, Anne Rindell [Publisher] [Google Scholar]

Making customer engagement fun: Customer-salesperson interaction in luxury fashion retailing
Jieun Kim, Jae-Eun Kim [Publisher] [Google Scholar]

Consumer-brand relationships in step-down line extensions of luxury and designer brands
Kamilla Hanslin, Anne Rindell [Publisher] [Google Scholar]

Exploring wool apparel consumers’ ethical concerns and preferences
Joanne Nicola Sneddon, Geoffrey N. Soutar, Julie Ann Lee [Publisher] [Google Scholar]

Impacts of country images on luxury fashion brand: facilitating with the brand resonance model
Hye Jung Jung, Yuri Lee, HaeJung Kim, Heesoon Yang [Publisher] [Google Scholar]

Organisation and supply chain for quality control in luxury companies
Alessandro Brun, Antonella Moretto [Publisher] [Google Scholar]

Management of a luxury brand: dimensions and sub-variables from a case study of LVMH
RayeCarol Cavender, Doris H. Kincade [Publisher] [Google Scholar]