Advanced Research Techniques (ART) Forum

Join your fellow researchers and academic colleagues from across the industry to find solutions to marketing problems through the free exchange of ideas and methodologies. The ART Forum is about science — discovering and sharing what works. You’ll come away with a deeper appreciation of what models can and cannot do and new connections with peers who share the same interests and challenges.

Chairs for the conference are Greg Allenby, Helen C. Kurtz Chair in Marketing and Professor of Marketing, Ohio State University and Mark Garratt, Partner and Co-Founder, in4mation insights

More information on the conference can be found at:

http://www.ama.org/artforum