Global vs local brands: how home country bias and price differences impact brand evaluations
–Warat Winit, Gary Gregory, Mark Cleveland, Peeter Verlegh [Publisher] [Google Scholar]
Founder-key leaders, group-level decision teams, and the international expansion of business groups: Evidence from Taiwan
–Wen-Ting Lin [Publisher] [Google Scholar]
International transfer and perception of retail formats: A comparison study in Germany and Romania
–Bernhard Swoboda, Bettina Berg, Dan-Cristian Dabija [Publisher] [Google Scholar]
Does location matter to export performance?
–Joanne Freeman, Chris Styles [Publisher] [Google Scholar]