TOC: J Relationship Mar


Journal of Relationship Marketing, 13(1)

Partnerships Between Businesses and NGOs in the Field of Corporate Social Responsibility: A Model of Success From the Perspective of Relationship Marketing
Maria Jesús Barroso-Méndez, Clementina Galera-Casquet & Victor Valero-Amaro [Publisher] [Google Scholar]

Loyalty in the Business-to-Business Service Context: A Literature Review and Proposed Framework
Indre Bardauskaite [Publisher] [Google Scholar]

Enhancing Business Relationship Quality Through Cultural Sensitization
Trang T. M. Nguyen & Tho D. Nguyen [Publisher] [Google Scholar]