Magnotta Wins Bearden Award


Sarah Magnotta has won the William O. Bearden Research Award with runner up honors going to Frank May, Cassandra Davis and Adam Farmer

I am pleased to announce this year’s recipients of the William O. Bearden Research Award. The following individuals were honored at the Southeast Marketing Symposium hosted by the University of Arkansas:

Winner – Sarah Magnotta, University of Kentucky

Runner-Up – Frank May, University of South Carolina

Runner-Up – Cassandra Davis, University of Arkansas

Runner-Up – Adam Farmer, University of Kentucky


David M. Hardesty
Thomas C. Simons Endowed Professor of Marketing
Director of Graduate Studies and Von Allmen Behavioral Research Lab
University of Kentucky