TOC: J Con Res

Introduction

Journal of Consumer Research, 40(6)

Building Bridges for an Interconnected Field of Consumer Research
Laura A. Peracchio, Mary Frances Luce, and Ann L. McGill [Publisher] [Google Scholar]

Motivated Forgetting in Response to Social Identity Threat
Amy N. Dalton and Li Huang [Publisher] [Google Scholar]

When Narrative Brands End: The Impact of Narrative Closure and Consumption Sociality on Loss Accommodation
Cristel Antonia Russell and Hope Jensen Schau [Publisher] [Google Scholar]

From Bye to Buy: Homophones as a Phonological Route to Priming
Derick F. Davis and Paul M. Herr [Publisher] [Google Scholar]

Strengthening the Influence of Advertised Reference Prices through Information Priming
Christina Kan, Donald R. Lichtenstein, Susan Jung Grant, and Chris Janiszewski [Publisher] [Google Scholar]

How Males and Females Differ in Their Likelihood of Transmitting Negative Word of Mouth
Yinlong Zhang, Lawrence Feick, and Vikas Mittal [Publisher] [Google Scholar]

To Be or Not to Be Unique? The Effect of Social Exclusion on Consumer Choice
Echo Wen Wan, Jing Xu, and Ying Ding [Publisher] [Google Scholar]

The Distinct Affective Consequences of Psychological Distance and Construal Level
Lawrence E. Williams, Randy Stein, and Laura Galguera [Publisher] [Google Scholar]

The Interactive Effect of Beliefs in Malleable Fate and Fateful Predictions on Choice
Hyeongmin (Christian) Kim, Katina Kulow, and Thomas Kramer [Publisher] [Google Scholar]

The Nature of Slacktivism: How the Social Observability of an Initial Act of Token Support Affects Subsequent Prosocial Action
Kirk Kristofferson, Katherine White, and John Peloza [Publisher] [Google Scholar]

Overindividuation in Gift Giving: Shopping for Multiple Recipients Leads Givers to Choose Unique but Less Preferred Gifts
Mary Steffel and Robyn A. Le?Boeuf [Publisher] [Google Scholar]

The Top-Ten Effect: Consumers’ Subjective Categorization of Ranked Lists
Mathew S. Isaac and Robert M. Schindler [Publisher] [Google Scholar]

Environmental Disorder Leads to Self-Regulatory Failure
Boyoun (Grace) Chae and Rui (Juliet) Zhu [Publisher] [Google Scholar]