Revisit: AASM 2014


Australian Association of Social Marketing 2014 Biennial International Conference, Monash University, 17-18 Jul 2014; Deadline now 14 Mar



Dear Charles,


Submission of Academic Papers and/or Industry Cases for the AASM 2014 International Social Marketing Conference has been extended and will now close on Friday 14 March 2014.

The conference theme ‘Scaling the twin peaks of rigour and relevance’ will explore the critical issues facing social marketing and its role in bringing about behaviour change in relation to a wide range of social issues.

Visit the conference website for detailed information on Submission Guidelines and for an example of an Academic Paper / Industry Case.

Academic Papers/Industry Cases can be submitted online via the conference website.


Visit the conference website for information on the Conference Program (including the Practitioner Workshop program) including information on Meet the Editor and Conference Key Note Speakers / Practitioner Workshop Presenters:

  • David Paterson (Chief Innovation Officer, World Vision)
  • Simone Pettigrew (Distinguished Research Professor, School of Psychology and Speech Pathology, Curtin University)
  • Joan Young (CEO, Colmar Brunton)
  • Jeff Jordan (President and Executive Creative Director, Rescue Social Change Group)
  • Rob Donovan (Professor of Behavioural Research, Faculty of Health Sciences, Curtin University)
  • Tom Carroll (Director, Carroll Communications)

Registration Fees

Conference and Practitioner Workshop registration fees are now available on the Conference website. Registrations will open soon.

Acknowledging Our Valued Sponsors

The AASM Conference Organising Committee gratefully appreciates the generosity and support of the Conference sponsors:

  • Queensland University of Technology
  • Social Marketing @ Griffith (Griffith University)
  • SONA systems
  • Nature’s Blend®

To view sponsorship opportunities, visit the conference website for a copy of the sponsorship prospectus.

To stay up-to-date with the latest conference news; program updates; Special Events; sponsor initiatives and much more, visit the conference website.

We look forward to welcoming you to the "World’s Most Liveable City" in July 2014*.

Warm regards

Prof Michael T Ewing
Conference Co-chair
Department of Marketing
Monash University
Dr Fiona Newton
Conference Co-chair
Department of Marketing
Monash University
Lelde McCoy
Conference Co-chair
Australian Association of Social Marketing



*Economist Intelligence Unit’s (EIU) 2013 Global Liveability Survey


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