TOC: Qual Mar Res Intl J


Qualitative Market Research: An International Journal, 17(1)

Editorial 17.1
Andrew Lindridge [Publisher]

Does Culture Tame the Bunny? A Content Analysis of a Global Adult Magazine
Meidiahna Kusuma [Publisher] [Google Scholar]

Home Furnishings Consumption Choices: A Qualitative Analysis
Katherine Annette Burnsed, Nancy J. Hodges [Publisher] [Google Scholar]

Coopetition and framework contracts in industrial customer-supplier relationships
Sylvie M. Lacoste [Publisher] [Google Scholar]

How small charities formulate marketing responses to major reductions in income: A study of nonprofit contemporary dance companies
Roger Bennett [Publisher] [Google Scholar]

Conducting case study research in non-profit organisations
Ardhendu Shekhar Singh [Publisher] [Google Scholar]

The Hardware and Software Behind ELMAR Is Paid for with AMA Dues
Please Support ELMAR by joining the AMA or renewing your membership