TOC: J Con Res


Journal of Consumer Research, 40(3)

Retail Choice Architecture: The Effects of Benefit- and Attribute-Based Assortment Organization on Consumer Perceptions and Choice
Cait Poynor Lamberton and Kristin Diehl [Publisher] [Google Scholar]

Consumer Reaction to Unearned Preferential Treatment
Lan Jiang, JoAndrea Hoegg, and Darren W. Dahl [Publisher] [Google Scholar]

Conditioned Superstition: Desire for Control and Consumer Brand Preferences
Eric J. Hamerman and Gita V. Johar [Publisher] [Google Scholar]

The Effect of Goal Specificity on Consumer Goal Reengagement
Maura L. Scott and Stephen M. Nowlis [Publisher] [Google Scholar]

The Endowment Effect as Self-Enhancement in Response to Threat
Promothesh Chatterjee, Caglar Irmak, and Randall L. Rose [Publisher] [Google Scholar]

Extended Self in a Digital World
Russell W. Belk [Publisher] [Google Scholar]

The Social Context of Temporal Sequences: Why First Impressions Shape Shared Experiences
Rajesh Bhargave and Nicole Votolato Montgomery [Publisher] [Google Scholar]

Harmonization Processes and Relational Meanings in Constructing Asian Weddings
Thuc-Doan T. Nguyen and Russell W. Belk [Publisher] [Google Scholar]

The Dual Role of Power in Resisting Social Influence
Mehdi Mourali and Zhiyong Yang [Publisher] [Google Scholar]

Single-Option Aversion
Daniel Mochon [Publisher] [Google Scholar]

Communication Channels and Word of Mouth: How the Medium Shapes the Message
Jonah Berger and Raghuram Iyengar [Publisher] [Google Scholar]

When, Why, and How Controversy Causes Conversation
Zoey Chen and Jonah Berger [Publisher] [Google Scholar]

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