TOC: J Con Mar


Journal of Consumer Marketing, 30(4)

The influence of parental styles on children’s consumption
Joseph Z. Wisenblit, Randi Priluck, Stephen F. Pirog [Publisher] [Google Scholar]

Consumers’ attitudes toward advertising by medical professionals
Kara Chan, Lennon Tsang, Vivienne Leung [Publisher] [Google Scholar]

The moderating role of human values in planned behavior: the case of Chinese consumers’ intention to buy organic food
Yanfeng Zhou, John Thøgersen, Yajing Ruan, Guang Huang [Publisher] [Google Scholar]

Comparative advertising: citing or not the leading brand and its price
Christian Dianoux, Jean-Luc Herrmann, Helen Zeitoun [Publisher] [Google Scholar]

The critical role of marketer’s information provision in temporal changes of expectations and attitudes
Hong-Youl Ha, J. Denise John, Joby John, Nam-Yun Kim [Publisher] [Google Scholar]

An evolutionary explanation for shopping behavior
Gerard Prendergast, Choi Ching Lam [Publisher] [Google Scholar]

Prior consumer satisfaction and alliance encounter satisfaction attributions
Ning Li, William H. Murphy [Publisher] [Google Scholar]

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