TOC: J Con Res


Journal of Consumer Research, 40(1)

When Wanting Is Better than Having: Materialism, Transformation Expectations, and Product-Evoked Emotions in the Purchase Process
Marsha L. Richins [Publisher] [Google Scholar]

The Status Costs of Subordinate Cultural Capital: At-Home Fathers’ Collective Pursuit of Cultural Legitimacy through Capitalizing Consumption Practices
Gokcen Coskuner-Balli and Craig J. Thompson [Publisher] [Google Scholar]

Affect as a Decision-Making System of the Present
Hannah H. Chang and Michel Tuan Pham [Publisher] [Google Scholar]

Do the Crime, Always Do the Time? Insights into Consumer-to-Consumer Punishment Decisions
Lily Lin, Darren W. Dahl, and Jennifer J. Argo [Publisher] [Google Scholar]

Mispredicting Others’ Valuations: Self-Other Difference in the Context of Endowment
Didem Kurt and J. Jeffrey Inman [Publisher] [Google Scholar]

Are Close Friends the Enemy? Online Social Networks, Self-Esteem, and Self-Control
Keith Wilcox and Andrew T. Stephen [Publisher] [Google Scholar]

Everyday Advertising Context: An Ethnography of Advertising Response in the Family Living Room
Laknath Jayasinghe and Mark Ritson [Publisher] [Google Scholar]

Show Me the Honey! Effects of Social Exclusion on Financial Risk-Taking
Rod Duclos, Echo Wen Wan, and Yuwei Jiang [Publisher] [Google Scholar]

The Megaphone Effect: Taste and Audience in Fashion Blogging
Edward F. McQuarrie, Jessica Miller, and Barbara J. Phillips [Publisher] [Google Scholar]

Looking into the Future: A Match between Self-View and Temporal Distance
Gerri Spassova and Angela Y. Lee [Publisher] [Google Scholar]

Magnitude, Time, and Risk Differ Similarly between Joint and Single Evaluations
Christopher K. Hsee, Jiao Zhang, Liangyan Wang, and Shirley Zhang [Publisher] [Google Scholar]

Egocentric Categorization and Product Judgment: Seeing Your Traits in What You Own (and Their Opposite in What You Don’t)
Liad Weiss and Gita V. Johar [Publisher] [Google Scholar]

The Hardware and Software Behind ELMAR Is Paid for with AMA Dues
Please Support ELMAR by joining the AMA or renewing your membership