Shiri Vivek, Sharon Beatty and Robert Morgan have won Best Article Award and Karen Norman Kennedy has won Best Reviewer Award from the Journal of Marketing Theory and Practice
JMTP announces the following award winners from Volume 20 (2012):
Best Article Award
Customer Engagement: Exploring Customer Relationships beyond Purchase by Shiri D. Vivek, Sharon E. Beatty, and Robert M. Morgan (Vol. 20, No. 2, Spring 2012, pp. 127-145).
Best Reviewer Award
Karen Norman Kennedy, University of Alabama at Birmingham
Congratulations to these colleagues for their accomplishment.
Greg W. Marshall, Editor
Journal of Marketing Theory and Practice
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