Why money meanings matter in decisions to donate time and money
–Promothesh Chatterjee, Randall L. Rose & Jayati Sinha [Publisher] [Google Scholar]

Is money really the root of all evil? The impact of priming money on consumer choice
–Luqiong Tong, Yuhuang Zheng & Ping Zhao [Publisher] [Google Scholar]

When a celebrity endorser is disgraced: A twenty-five-year event study
–Sherry Bartz, Alexander Molchanov & Philip A. Stork [Publisher] [Google Scholar]

Celebrity endorsers’ performance on the “ground” and on the “floor”
–Juan Luis Nicolau & María Jesús Santa-María [Publisher] [Google Scholar]

Search engine advertisements: The impact of advertising statements on click-through and conversion rates
–Hans Haans, Néomie Raassens & Roel Hout [Publisher] [Google Scholar]

To be or not to be different: Exploration of norms and benefits of color differentiation in the marketplace
–Lauren I. Labrecque & George R. Milne [Publisher] [Google Scholar]

Do sustainable products make us prevention focused?
–Olya Bullard & Rajesh V. Manchanda [Publisher] [Google Scholar]

Regulatory fit effects for injunctive versus descriptive social norms: Evidence from the promotion of sustainable products
–Vladimir Melnyk, Erica Herpen, Arnout R. H. Fischer & Hans C. M. Trijp [Publisher] [Google Scholar]

---

The Hardware and Software Behind ELMAR Is Paid for with AMA Dues Please Support ELMAR by joining the AMA or renewing your membership