Co-Creation in Service
Co-Creation in Service Symposium, Hunter Valley, Australia, 8-10 May 2013
Co-creation in Service (CCIS) Symposium in the Hunter Valley, Australia, 8th – 10th May 2013.
The aims of CCIS are to initiate dialogue and share experience in areas related to co-creation, focusing on three broad research questions:
- How to define co-creation/Various ways of approaching an understanding of value creation
- Means of co-creation/Creating models of the co-creation process
- Value-in-use, value-in-context, value-in-experience, value-in-interactions as outcomes of co-creation
The Co-Creation in Service Symposium has been initiated by the Newcastle Business School, Australia. This year, we invite Prof Christian Grönroos as the Symposium facilitator. He is known as a pioneer in service and relationship marketing research and has continuously contributed to the advancement of marketing theory. A celebration dinner will be held to celebrate his achievements as a "Legend in Marketing" – the first outside North America. If you are interested, please find updated information about CCIS2013, and register your interest using the following link:
The Newcastle Business School is bestowing a special bursary that covers the registration and 2 nights accommodation for a talented PhD student who currently works in co-creation research. If you are aware of a student who you think meets the criteria, please encourage them to apply for this opportunity.
We are seeking an interested party to host the next CCIS Symposium. Please contact firstname.lastname@example.org for further details.
Dr Tom Chen
Newcastle Business School
The University of Newcastle
+61 2 4921 5047
|The Hardware and Software Behind ELMAR Is Paid for with AMA Dues
Please Support ELMAR by joining the AMA or renewing your membership