The Editorial Board of the Journal of Business to Business Marketing has voted:

Winner from 19 (1)

“Uncovering Customer Profitability Segments for Business Customers”

by Tanya Mark, Rakesh Niraj & Niraj Dawar

Runner up from 19 (3)

“Competitive Arena Mapping: Market Innovation Using Morphological Analysis in Business Markets”

by Kaj Storbacka & Suvi Nenonen

The main criteria used in the selection process are:

• the overall contribution to the discipline of business marketing
• the likelihood of the greatest impact in the future

Each author receives an individual certificate while the outstanding paper team also shares a $ 500 cash prize all graciously supplied by our worldwide publisher with over 1100 titles Taylor and Francis.

Editorial Posture

http://zicklin.baruch.cuny.edu/zk/jbbm/editorial-posture

Instructions for Authors

http://zicklin.baruch.cuny.edu/zk/jbbm/instructions-for-authors

Table of Contents / Most Read / Most Cited

http://www.tandfonline.com/loi/wbbm20

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