TOC: J Soc Mar
Introduction
Journal of Social Marketing, 3(1)
Examining price promotions, venue and place of residence as predictors of alcohol consumption
–Maria Raciti, Rebecca O’Hara, Bishnu Sharma, Karin Reinhard, Fiona Davies [Publisher] [Google Scholar]
Teens’ blog accounts of the role of adults in youth alcohol consumption
–Simone Pettigrew, Melanie Pescud, Wade Jarvis, Dave Webb [Publisher] [Google Scholar]
NIDA engages teens through its blog: lessons learned
–Everly Macario, Carol Krause, Jennifer Cooke Katt, Shelley Caplan, Robin Stevens Payes, Alexandra Bornkessel [Publisher] [Google Scholar]
“Lose 30?lbs in 30 days”: Assigning responsibility for deceptive advertising of weight-loss products
–Julie A. Pirsch, Stacy Landreth Grau, Michael Jay Polonsky [Publisher] [Google Scholar]
Perceived risk mediates the impact of mood on the effectiveness of health PSAs: Implications for public health marketing
–Sela Sar, George Anghelcev [Publisher] [Google Scholar]
![]() |
The Hardware and Software Behind ELMAR Is Paid for with AMA Dues Please Support ELMAR by joining the AMA or renewing your membership |