TOC: Intl J Emerging Markets
International Journal of Emerging Markets, 8(1)
We’re delighted to introduce the first 2013 issue of the International Journal of Emerging Markets. Please see the list of articles below, or click this link to reach the articles directly.
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Indian consumer and producer behavior Editorial
Indian consumers: are they the same across regions?
–Byoungho Jin, Junghwa Son
Understanding acculturation of consumer culture in an emerging market: An analysis of urban, educated, middle-class Indian consumers
Customer interaction in service innovation: evidence from India
Does successful recovery mitigate failure severity?: A study of the behavioral outcomes in Indian context
–M.S. Balaji, Aditi Sarkar
An empirical analysis of resources in the Indian pharmaceutical industry
–Bikram Jit Singh Mann, Prabhjot Dutta
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