Call for Papers
Global Sales Science Institute 7th Annual Conference
June 26-28, 2013, Aalen, Germany

Sales 3.0: Personal Selling in the Digital World

Sales 1.0 was the peddler’s era, which gave way to Sales 2.0, characterized by consultative and solutions selling in the 1990s and early 2000. There is a growing realization that in the current digital age, sales practices are entering the Sales 3.0 era, wherein solution selling and consultative selling are morphing into new form of selling.

The Global Sales Science Institute (GSSI) 2013 conference in Aalen, Germany, will explore the challenges and opportunities in the Sales 3.0 era with both practitioners and academics to get their perspectives on the changes in the field.

The GSSI 2013 Conference, co-organized by Aalen University (Germany), will be at the RAMADA, Aalen, Germany from June 26-June 28, 2013. GSSI is an international network formed in 2007 by both academics and practitioners involved in sales & sales management. Its intent is to build knowledge and practice within the sales & sales management areas around the globe. GSSI focuses on further advancing global collaboration in sales research, practice, and education.

The conference will have presentations of peer-reviewed papers, as well as panel discussions and invited keynote addresses by noted practitioners. We welcome all topics related to sales management and personal selling. The papers can range from theory development to concepts for measurements and modeling to testing propositions in empirical or experimental studies. Papers based on cross-cultural studies and having international implications are particularly welcome. You can submit full paper or a five page structured abstract. For details, please visit

http://www.globalsalesscienceinstitute.org

Deadline for papers: Feb 28, 2013

Ing. Jobst Görne
Aalen University, Germany
Jobst.Goerne@htw-aalen.de

Jay Mulki
Northeastern University, Boston, USA
j.mulki@neu.edu

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