TOC: Young Consumers


Young Consumers, 13(4)

Money matters: does the symbolic presence of money affect charitable giving and attitudes among adolescents?
James A. Roberts, Camille R. Roberts [Publisher] [Google Scholar]

Gender differences in hedonic values, utilitarian values and behavioural intentions of young consumers: insights from Iran
Mehran Nejati, Parnia Parakhodi Moghaddam [Publisher] [Google Scholar]

Online usage motive and information disclosure for preteen children
May O. Lwin, Anthony D. Miyazaki, Andrea J.S. Stanaland, Evonne Lee [Publisher] [Google Scholar]

What do adolescent girls learn about gender roles from advertising images?
Kara Chan, Yu Leung Ng, Russell B. Williams [Publisher] [Google Scholar]

Maverick Entertainment presents “marketing mimicry”: targeting the urban-American teen film-viewer via DVD and direct-download
Linden Dalecki [Publisher] [Google Scholar]

Marketing toys without playing around
Meryl P. Gardner, Roberta Michnick Golinkoff, Kathy Hirsh-Pasek, Daniel Heiney-Gonzalez [Publisher] [Google Scholar]

Young consumers’ views of infused soft drinks innovation
David Yoon Kin Tong, Xue Fa Tong, Evon Yin [Publisher] [Google Scholar]

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