The impact of marketing resources on corporate competitiveness
–Gyulavári, T., Kenesei, Z. [Publisher] [Google Scholar]
Corporate reputation index: empirical research in banking sector
–Grgiæ, D. [Publisher] [Google Scholar]
Service quality concept and measurement in the business consulting market
–Benaziæ, D., Ozretiæ Došen Ð. [Publisher] [Google Scholar]
Integrated marketing communications in high-quality hotels of central and southern Dalmatia: a study from the perspective of managers and guests
–Šeriæ, M., Gil Saura, I. [Publisher] [Google Scholar]
Measuring Romanian do-it-yourself retail chain’s efficiency during the economic crisis
–Alt, M. A. [Publisher] [Google Scholar]
Intergenerational influence and rituals – children’s behaviour with new school year
–Sredl, K. C., Butigan, R., Renko, N. [Publisher] [Google Scholar]
Comparison of perceived value structural models
–Piri Rajh, S. [Publisher] [Google Scholar]
Lindstrom, M.: "Brandwashed – tricks companies use to manipulate our minds and persuade us to buy"
–Hays, D. [Publisher]
Previšiæ, J., Ozretiæ Došen, Ð., Krupka, Z.: "Osnove meðunarodnog marketinga"
–Komarac, T. [Publisher]
Dobriniæ, D. (ur.): "Marketing i baze podataka"
–Gregurec, I. [Publisher]
||The Hardware and Software Behind ELMAR Is Paid for with AMA Dues
Please Support ELMAR by joining the AMA or renewing your membership