Yuping Liu-Thompkins seeks unpublished manuscripts and working papers on loyalty programs
Hello, I am seeking unpublished manuscripts and working papers on loyalty programs (also called reward programs, frequency programs, frequent flyer programs, frequent guest programs, frequent shoppers program) for a meta-analysis project. Loyalty program does not have to be the focus of your paper and can simply be the context of research. If you have a paper that fits into the description, please email it to me at firstname.lastname@example.org. Thank you!
Yuping Liu-Thompkins, Ph.D.
Associate Professor of Marketing & E. V. Williams Faculty Research Fellow
Old Dominion University
Phone: (757) 683-6551