Social Commerce


Social Commerce: Development and Management, Special issue of International Journal of E-Business Research; Deadline 31 Dec 2012

Calls for Papers (special): International Journal of E-Business Research (IJEBR)

Special Issue On: Social Commerce: Development and Management
Submission Due Date: 12/31/2012


Since late 2008, social commerce has emerged as a new model of e-commerce and has provided a new way of accessing customers for merchants. The rapid growth of social commerce is in part driven by Web 2.0, which shifted the business environment from business-oriented to user-oriented. There are many innovative ways to develop social commerce. For example, social commerce intermediaries such as Groupon and LivingSocial not only provide information reach and richness to customers, but also make use of social networking sites (e.g., Facebook and Twitter) and various merchant reputation sites (e.g., Yelp and TripAdvisor). Because social commerce is such a recent development, there is still a paucity of studies on the social, behavioral, economic, and managerial aspects of social commerce. This makes it very challenging for business organizations to make informed decisions in regard to social commerce adoption/implementation.


This special issue seeks to foster a scientific understanding of social commerce, provide a timely publication of current research efforts, and forecast future trends in the social commerce area. This special issue is concerned not only with individual customers and customer groups, but also with the social, organizational, and technological aspects of social commerce.

Recommended Topics

Topics to be discussed in this special issue include (but are not limited to) the following:

  • Conceptual frameworks for understanding social commerce
  • Design of social commerce networks
  • Economic, social, and cultural issues of social commerce
  • Factors influencing adoption of social commerce
  • Merchant reputation systems and social commerce
  • Pricing strategies for social commerce intermediaries
  • Security and privacy in social commerce
  • Social commerce and advertising
  • Social commerce and network externalities
  • Social commerce business models
  • Social commerce for governments
  • Social commerce for large enterprises
  • Social commerce for small and medium-sized enterprises
  • Social commerce in franchising
  • Social commerce intermediaries and value networks
  • Social commerce management
  • Social mobile services
  • Social software for social commerce
  • Strategies for social commerce development
  • Theories in social commerce
  • Trends in social commerce
  • Trust, loyalty, and adoption in social commerce
  • User generated content

Submission Procedure

Researchers and practitioners are invited to submit papers for this fast track special theme issue on Social Commerce: Development and Management on or before December 31, 2012. All submissions must be original and may not be under review by another publication. INTERESTED AUTHORS SHOULD CONSULT THE JOURNAL’S GUIDELINES FOR MANUSCRIPT SUBMISSIONS at All submitted papers will be reviewed on a double-blind, peer review basis. Papers must follow APA style for reference citations.

Important Dates

  • Submissions due: December 31, 2012
  • Reviews to authors: February 28, 2013
  • Revised manuscripts due: April 30, 2013
  • Publication: October 1, 2013, IJEBR 9(4)

All submissions and inquiries should be directed to the attention of:

In Lee
Editor-in-Chief, International Journal of E-Business Research (IJEBR) E-mail:

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